The Right Compensation Strategy Changes Everything.


Most growing companies don’t think about compensation until they have to—when top talent walks away, turnover spikes, or incentive plans fail to drive results.


At High Tide Total Rewards, we help companies get ahead of those challenges by designing compensation, sales incentives, and total rewards strategies that fuel performance and growth.


Whether you need a market-driven pay strategy, a high-impact incentive plan, or strategic HR leadership, we help you turn compensation into a competitive advantage.



Who We Help


We partner with high-growth companies that are scaling fast but haven’t yet built the structured pay strategies needed to retain and motivate their workforce.


Our clients include:


✔ Scaling startups & mid-market companies ready to optimize their rewards strategy
✔ PE-backed firms needing structured compensation plans for leadership & workforce retention
✔ Sales-driven organizations looking to build incentive plans that actually work
Companies expanding or restructuring that need expert compensation guidance


If you’re making critical hiring, pay, or retention decisions, we’ll help you ensure they’re backed by strategy, not guesswork.



What We Do


At High Tide Total Rewards, we specialize in:


💰 Compensation Strategy & Total Rewards Design

✔ Competitive pay benchmarking & market analysis
✔ Salary banding & pay structure development
✔ Pay equity & retention strategies


📈 Sales Incentive Plan Design

✔ Quota & commission structure development
✔ Performance-based incentives that drive revenue growth
✔ Multi-tiered comp models for scaling sales teams


🏆 Executive & Long-Term Incentive Planning (LTI)

✔ Equity compensation structuring (RSUs, stock options, PSUs)
✔ Deferred compensation & performance-based bonus modeling
✔ Executive pay benchmarking & retention planning


🚀 Fractional HR Leadership & Advisory

✔ Fractional Chief People Officer (CPO) or Total Rewards Leadership
✔ HR strategy for scaling companies
✔ M&A and private equity HR integration


Every engagement is customized to your business needs, whether it's a one-time project, ongoing advisory, or fractional leadership support.



Why Work With Us?


We Bring Deep Expertise.


With decades of experience in compensation, incentives, and total rewards, we’ve built and scaled pay structures for fast-growing companies, high-performing sales teams, and executive leadership groups.


We Focus on Strategy, Not Just Numbers.


It’s not just about salaries and bonuses—it’s about aligning pay with business goals. We help companies design scalable compensation frameworks that grow with them.


We Make Pay Work for You.


Every company has different needs. Whether you’re building from scratch, fixing what’s broken, or optimizing for scale, we provide the right mix of expertise, data, and strategic insights to make sure your pay structure drives results.



Pay Smarter. Grow Faster.